Nirlife, a healthcare division of Nirma, makes high quality healthcare products that are easily accessible to masses. With two decades in the industry, the company emerged as an unparallel market leader in the Indian as well as foreign markets.
At iPHEX, Mumbai 2015, we crafted an 8m x 5m. dual side open stall for the company. The curve stall had a blend of white and blue color scheme that efficiently depicted the brand color of Nirlife. The blue bands and carpet with the white lights did nothing but emphasizing the intended heavy branding. Near the reception stood a life size human DNA model that turned out to be a visual spectacle for the passersby. The stall was adorned with posters that provided more and more information about the brand and its offerings.
With the crafted design and intended features, the curve stall was successful in gathering a quality crowd with immense respond to the brand. Yet another dedicated efforts of Black Pepper paid off.