Billets Elektro Werke Pvt. Ltd (BEWL) is engaged in the manufacturing of cable lugs, metal socket, and connectors using copper and aluminium as the key raw material. The manufacturing facility has an installed capacity of 20.1 crore units of tools and terminals. More than 65% of the company's operating income is contributed by exports mainly to Australia, Europe and the Middle-East.
For BEWL, we erected a stall at the Elecrama, Bangalore 2016, measuring 11m x 6m. It was designed strategically to facilitate easy movement and was a well lit stall. The displays were crafted with curved edges to enhance the look and feel of the stall and to maintain the elegance of minimalism. The reception desk, the fascia, lounge area and the glass were adorned with a print design which constituted an outline of the tools that are the products of BIWL.
A highly visible backlit logo and the white themed furniture highlighted the essence of simplicity and the grace owing to the usage of only two colours mostly throughout the stall. Huge backlit posters were put up which displayed the wide range of products of BIWL and a plasma screen that played the corporate profile of the company. The stall was much appreciated in terms of design as well as impeccable execution.